Drop F-bombs for feminism


In October 2014, the pro-LGBT equality, anti-racism and anti-sexism T-shirt company FCKH8 released the video “Pink Princesses Drop F-Bombs for Feminism,” produced by Mike Kon. By the title of the video, you can probably tell where this is going.

The video starts out with seven little girls between the ages of 6 and 13 dressed like princesses. The sound of a beautiful harp is playing in the background and the princesses are innocently tilting their heads and being pretty.

Suddenly you hear a record scratch, then shit gets real.

The princesses open the video with “I’m not some pretty fucking helpless princess in distress. I’m pretty fucking powerful and ready for success. So what is more offensive? A little girl saying ‘fuck,’ or the fucking unequal and sexist way society treats girls and women?”

The princesses weren’t simply cursing just to spice up the script. They were also speaking up on pay inequality, rape and violence — issues women are facing in today’s society.
FCKH8 received mixed criticism from its audience.

Some viewers found it empowering, to have little girls speak up on the issues. Some thought it was clever how they grabbed attention with the use of swear words. Others were completely disgusted and saw this as child abuse.

I, personally, loved the video.

I loved that issues of pay inequality, rape and violence were advocated by little girls. I loved that this video made people uncomfortable and provoked thought. I loved the point the video was actually trying to make, and how the video was executed.

The point wasn’t to have little princesses drop knowledge on the public about pay inequality and rape while cursing to get everyone’s attention.

The point was to show that society is more concerned with little girls cursing than they are with women making 23 percent less than their male counterparts for the same work, and that one in five women are raped or sexually assaulted in gender-based violence.

I will admit, FCKH8’s video did come off as sexist and crossed the line with some statements of their testimony.

One of the princesses made a bold statement: “One out of five women will be sexually assaulted or raped by a man. Stop telling girls how to dress and start teaching boys not to fucking rape.”

The fallacy belief that rapists are only men and victims of rape are only women has created this scary world where women can’t walk to their car alone at night or can’t leave their drinks unattended for a second.

But looking past some of the sexist misconceptions, I understood the overall message. I’m somewhat heartbroken that not everyone could get the message because they were so distracted by the cursing.

Rose has come a VERY long way from being the stereotypical man-hating feminist to becoming an advocate for gender, gender identity and sexual orientation equality.

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