By SEBASTAIN BARAJAS
Local hip-hop artist and fashion enthusiast Preez Magnificent, 23, tailors his music to fans but stays true to his tune.
From his humble border-town beginnings in Bisbee to the lyrical crusade he undertook to promote love, and protest SB 1062, this rapper knows words can be double-edged.
“Yo, words can be used to create or destroy. Sometimes I feel like politicians play us with words that have no meaning like ‘debt ceiling,’ isn’t debt negative?” Magnificent said. “It’s an oxymoron, like downstairs ladder.”
Fed up with the tempestuous drama that engulfed Arizona after representatives presented the “religious freedom” senate bill and over-priced lattes, Preez sprang into action.
The artist says that the amount of inequality and turmoil in this world inspired him to write a new album titled “Local Love and Protest.”
Magnificent blends his border-town beats with calm Jamaican reggae and Cali hip-hop. His goal is to break down musical and social borders while constructing the greatest album to come out of Arizona.
Producer J. Wildcard, 23, is Magnificent’s counterbalance and brings to the table an eclectic range of superfluous style of sounds. Wildcard is a man of many hats, but tries to avoid hat hair while in the studio.
“I was a thespian in high school myself, and after coming out to my parents I knew I wanted to do musicals. That evolved into creating music,” Wildcard said.
“Sometimes I have to remind my partner-in-rhyme that we’ve got to make it about the people.”
One of the tracks on the album, “Come Out Da Closet,” tells the heart-wrenching story of what it’s like to live in fear of coming out from the shadows. Preez hopes to inspire those who live in fear to step out of the darkness.
“I say just come out to the light, except for my albino homies,” Magnificent said. “I advise they probably avoid it.”
Empathy is one of the many tools Preez uses to spit fire into the mic. The cascade of his lyrical flow is enough to dazzle listeners into pondering life’s quandaries, but according to Wildcard, music is not Magnificent’s only endeavor.
“Preez has his heart in the right place, but he fancies himself a fashion designer lately,” Wildcard said.”
Magnificent is an amateur designer but hopes to go pro with a line of fashion and accessories for all.
He is heavily influenced by sports driven fashion and is currently developing the world’s first line of sports maternity wear.
“Yo, just because your lady is pregnant doesn’t mean she can’t look sexy in a Suns jersey, and I can make that happen,” Manificent said.
“Local Love and Protest” will drop worldwide on April 1.